About Us

Nearly a year and a half ago, we were blessed with a beautiful baby girl! Three months later, my husband and I were both laid off from our jobs. In a pursuit to re-imagine our livelihood and support our family, we made the decision to put our energy into a lifestyle we believe in and enjoy!

Pretty in Purple represents who we are as a family; proponents of conscious and eco-friendly living. Most parents default to the brands they're subjected to at the average big-box store. As a mama owned boutique, my goal is to increase the exposure of natural parenting items such as an assortment of natural/eco-friendly products, and collections of cloth diapers at an affordable price!  

Our ultimate goal is to increase the exposure of these products and make it easier for parents to find them! Welcome to the Pretty in Purple family!